5 reasons audio is better than video
Is artificial intelligence content writing possible?
Which podcast platform is best?
How to measure ROI on podcasts
Advertisers look at podcasts all wrong
How to listen to podcasts
A podcast is audio on demand that you can download or play directly from the internet – whenever you’re ready…
Maintaining quality content as your business grows
For startups, small business and even larger businesses, there’s often one person responsible for the marketing content on websites, social…
Keeping the brand together
The brand of a business has a large role to play, communicating a lot, while saying very little. Clever content…
A Content strategy for the first five years of business
Most articles about the first five years in business focus on the high risk of failure and what can be…
Comparing content: Text Vs Audio
The content genie has well and truly been released from its bottle and there’s no stuffing it back in. Our…
The content marketing tools you need
The demand to sustain the overwhelming gluttonous content beast can throw even the calmest content creators into a panicked tailspin.…
Try this simple SEO hack to rank higher
Search Engine Optimisation (SEO) is the goal of all websites, but it’s a notoriously dark art with continually moving goalposts.…
Your social media mantra in business should be “authenticity”
When it comes to social media most of us are sucked in by vanity metrics. More likes and thousands of…
Make your content go that extra mile
Once you’ve punched in the final full-stop in your article, or pressed the stop button on your podcast recording, remember…
Tales from Taranaki: Great story-telling is not just in the telling
From fairy tales to film, literature to theatre, journalism to marketing – the art of story-telling has the ability to…
