Brands connect with their markets through content. Marketing through effective storytelling, in oral, written or visual form, is an art you can master. Beatrix Holland says it’s important to avoid duplicating content, but use social networks to share it far and wide. Ophelie Lechat is a former journalist who recommends training your team to be content gatherers. Together they review the digital tools of the trade and deliver actionable advice that will get your content out there.
Masters Series puts industry professionals in front of a room full of startups and entrepreneurs to share their experience and secrets to success.
Masters Series is produced in partnership with our friends at WeTeachMe.